Man is a social animal. That is one thing man is sure about history, rest all is still a mystery. Once upon a time, man invented fire, to socialize with his friends at night. Then many million years later, people build houses countries and stuff and then he thought, what the, my friends are gone, whom will I socialize at night? And thus he invented the internet... true story. Well, not exactly true, but who cares, we are social now. When I wake up early morning, I no longer check if there were any mis-cals last night, I also check if there were twitter mentions, facebook notifications for me. And my android facilitates all this with a single swipe of my thumb. The bottom line, we are social. And if you still don't have a internet line on your computer, you probably are still living in caves. So Salesforce has grown, grown large like a big puppy and oh, it has also learned some new tricks. The latest release of Salesforce spring 11 boast of more social, more mobile, more success